Our Story
Mudrika is more than a jewelry brand. It is a labor of love and a testament to timeless elegance. For over 40 years, our parent company, Aadinath Exports, has been in the jewelry industry. Now, we've launched the retail brand, "MUDRIKA". We believe that jewelry is a personal reflection of your style and personality, so we use the highest quality diamonds and gemstones to craft every piece.
Despite being a family-owned business, Mudrika is led by Nidhi Jain, the family's foremost figurehead and a dynamic entrepreneur with an unwavering passion for jewelry. Like any woman who appreciates the timeless elegance and exquisite craftsmanship of these magnificent adornments, Nidhi is a pillar of strength for Mudrika, driving its success forward with her passion and expertise.
Inspiration behind Mudrika
In 2006, the idea for Mudrika was born when my husband Gaurav overheard a conversation at the Tucson Gem Show in USA. Two individuals were discussing their exclusive collection of jewelry and this sparked an idea in Gaurav's mind. He believed that creating a brand solely dedicated to rings could be a valuable pursuit. He shared this idea with me and encouraged me to work on the project. Thus, the concept of Mudrika was born.
Unfortunately, my familial responsibilities prevented me from pursuing the idea at that time but I harbored the unwavering belief that I would eventually bring this concept to fruition.
-Nidhi
With the backing of Aadinath Exports, a company with a rich history in the gems and jewelry trade, today Mudrika has become a prominent name in the industry. This partnership provides us a unique advantage in procuring exquisite diamonds and gemstones at the most competitive prices.
THE MEANING OF “MUDRIKA”
The term "Mudrika" in Sanskrit signifies a "Ring", which is also mentioned in the epic Ramayana when Hanuman Ji presents a Ring to Sita Ji as evidence of his authenticity. Mudrika holds great significance in Indian culture and mythology, symbolizing love, trust, and connection.
In addition to its presence in the Ramayana, Mudrika is also mentioned in the famous quote from the Hanuman Chalisa, where it is said that Hanuman Ji held the ring of Lord Rama in his mouth and crossed the sea by flying. The quote is…
"प्रभु मुद्रिका मेलि मुख माहि, जलधि लांघि गये अचरज नाहीं॥"
This showcases the immense power and strength associated with the Mudrika. So, when you choose Mudrika, you're not just buying a piece of jewelry - you're investing in a symbol of love, connection, and timeless beauty.
Our vision at Mudrika is to craft jewelry that mirrors your personality and tells a story. We focus on customer experience, from design to service. We also commit to sourcing diamonds and gemstones responsibly. Our ultimate goal is to create memorable and stress-free jewelry shopping for our customers. Whether it's for a special occasion or a daily wear ring, we ensure each piece holds unique meaning for the wearer.
We invite you to explore the world of Mudrika and discover the timeless elegance that awaits you. Join us on this journey as we create exquisite jewelry that not only enhances your beauty but also tells a story.
Welcome to Mudrika, a world where elegance embraces passion and each ring is a circle of emotions, uniquely crafted for you.
Happy Shopping...!